When I am delivering my presentation design course a lot of people tell me that they would love to develop their design skills but that they are ‘not really that creative’. As I have mentioned before, I find this quite amusing as I am not really that creative myself. Some people are born with flair, but most of us have to work at developing their design skills. It certainly doesn’t come naturally to me.
About eighteen months ago I enrolled in a Bachelor of Graphic Design course so that I could develop my design skills. Since then I have struggled through the course, one subject at a time, and I must say it’s not talent or good results that makes me continue, just dogged perseverance and an unwillingness to give up or give in. I’m not sure if I am improving or becoming more creative, but I am learning a lot and I think that putting the principles into practice must surely pay off in the long run. At the rate I’m going, I’ll be studying for the next ten years or until I think I have a good enough grasp on the subject matter to forge ahead under my own steam.
What I have noticed since I started the course is that I’m a lot more tuned in to design. I notice colours and patterns. I appreciate beautiful packaging, I admire wine labels and linger over well designed websites. I see a lot more beauty around me and I think that’s a good thing.
I think one of the tricks to being creative is to develop an appreciation of what works and to be able to articulate why something works, rather than just liking it. My design course has helped me do that by introducing me to the rules and principles of the craft. Writing this blog has also provided me with the opportunity to share some of the things I’m learning about.
I would be very interested to know what you think about creativity. Do you have any thoughts on this topic or are there any topics that you think I should be writing about? I’d love to hear from you.