Many people think that simplicity and complexity are natural opposites, but nothing could be further from the truth. You can express very complex ideas in ways that most people can understand if you make your explanations clear enough. You don’t need to dumb down your ideas to make them understandable, you just need to present your ideas in a logical order that people can follow and use examples that people understand and are familiar with.
The opposite of simple is disorganised
When ideas are poorly organised, they look jumbled and confusing. Things can seem a lot more complicated than they really are. Think of a drawer full of stationery all mixed in together. It’s hard to know what’s in there, let alone find the pen you really need. It’s the same with ideas. When they are organised in a sensible way, people feel calmer and are able to absorb ideas more easily.
Use headings to get your ideas in the right order
Getting your ideas sorted into a sequence that makes sense is perhaps the hardest part of writing a document or developing a presentation, but it’s the most crucial step. I suggest drafting a high level plan before you start writing, so that you can get your ideas in order first. This will make the writing easier as you will already have your headings and you wont need to sit there thinking about what to write next.
Try it next time you embark on a new project and let me know how it goes.